Course description

Digital marketing is about using online tools and strategies to reach customers and promote your business. 
Key aspects of digital marketing include:
1. Creating content: Developing engaging content for websites, landing pages, and social media.
2. Using various channels: Utilizing different digital platforms like social media, email, and search engines.
3. Optimizing for search engines: Employing SEO (Search Engine Optimization) to improve online visibility.
4. Running online advertising campaigns: Utilizing paid advertising to reach specific audiences.
5. Measuring results: Tracking campaign performance and making adjustments to optimize results. 

What will i learn?

  • Understand the Fundamentals of Digital Marketing
  • Develop and Execute Digital Marketing Campaigns
  • Master SEO and Content Marketing
  • Utilize Paid Advertising Tools (PPC)
  • Leverage Email and Automation Marketing
  • Analyze Data and Generate Insights
  • Build a Personal or Business Online Presence
  • Demonstrate Strategic Thinking and Creative Problem-Solving
  • Prepare for Industry Roles and Certifications

Requirements

  • Laptop and Smartphone
  • Relatively fast Internet

Frequently asked question

This course provides comprehensive training in digital marketing strategies including SEO, social media marketing, email campaigns, content creation, Google Ads, analytics, and more.

1. Beginners who want to start a career in digital marketing 2. Entrepreneurs and business owners looking to promote their products online 3. Marketing professionals seeking to upskill in digital tools 4. Freelancers who want to expand their service offerings

No prior experience is required. The course starts from the basics and gradually progresses to more advanced topics.

You’ll gain skills in: 1. Search Engine Optimization (SEO) 2. Pay-Per-Click (PPC) Advertising 3. Social Media Marketing (Facebook, Instagram, LinkedIn, etc.) 4. Email Marketing & Automation 5. Google Analytics & Reporting 6. Content Strategy & Marketing Funnels

The course typically takes 3 months to complete, depending on your pace. It includes video lessons, quizzes, and hands-on assignments.

Yes! Upon successfully completing the course and passing the final assessment, you’ll receive a Digital Marketing Certificate.

Yes, the course includes practical projects like: 1. Creating a mock digital campaign 2. SEO optimization for a sample website 3. Running a simulated Google Ads campaign 4. Drafting an email marketing workflow

You’ll get access to: 1. Discussion forums 2. Weekly live Q&A sessions 3. Support from instructors and fellow learners 4. Optional one-on-one mentorship (in premium plans)

₹3000

₹5000

Lectures

16

Skill level

Beginner

Expiry period

Lifetime

Related courses